- By MaFi
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Working With Creatives: A Short Guide For Every Facebook Marketer
Creativity is the biggest and most important thing you have in Facebook advertising. So our last post from our mini-series
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- By MaFi
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Not Using The Potential Of The Public
The one thing that is often seen is the ineffective use of audiences – most campaigns run on 1-3% lookalikes
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- By MaFi
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Hack That Will Optimize Your Ad Campaigns And Help With Campaign Goals
Many people work incorrectly with optimization and campaign goals (events). Personally, I run 90% of my campaigns with a Purchase
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- By MaFi
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Misunderstanding Of Budget Distribution
Related to the previous point of poor campaign and audience distribution structure.A common mistake was CBO campaigns with many adverts
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- By MaFi
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The Most Common Mistakes In Facebook Advertising: The Structure
The theme of the second part of our series about the most common mistakes that came out of the dozens
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- By MaFi
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The Most Common Mistakes In Facebook Advertising: Introduction
“Hi, I’ve been auditing a lot of FB Ads lately. Slovak and foreign, with turnover from a few tens of
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- By MaFi
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3 Reasons Why Facebook Post Boosting Doesn’t (Always) Work
Wondering why Facebook post boosting doesn’t work – sometimes, that is? We’ll admit; that was a bit of a click-bait
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- By antiq
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Boosterberg targeting strategies
The power of Facebook lies in its marketing opportunity for advertisers to target very specific audiences. Facebook is really good at collecting behavioral and demographic data about its users, which can in turn be used by advertisers to create a very relevant …
Facebook and Friends: Where to Now for the Global Advertising Platform?
End-user openness and transparency between friends are what has made Facebook so popular in the first place. It is this globally networked popularity that has energized the commercialization of Facebook and transformed it …
Choosing the right objectives for your Boosterberg campaigns
Facebook offers various advertising objectives to help marketers reach their preferred business goals. Advertising objective is an action we want people to take when they see our ad. Objective is one of the first things you choose when…
- By antiq
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Boosterberg strategies: Effective budget allocation
Boosterberg gives you the option to automatically recognize and separate the best performing posts and promote only these posts with an additional budget. For this, you will need to create multiple ad sets…