Author Sanela C. Kurtek

Sany joined our Boosterberg crew in October 2022 as the main copywriter on board. She helps us with content creation, blogging, and email marketing. In addition, due to her versatility and skills, she recently took on QA and testing of Boosterberg.

Boosterberg Presets: How to give Boosterberg Advertiser’s Access to your Facebook page

Boosterberg requires access to your Facebook page to be able to manage your ad campaigns. With this access we can
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Meta Implements New EU Ad Rules: What You Need to Know about Beneficiary and Payer Information

In early June, Meta introduced a new requirement for advertisers who want to target the European Union (EU) and its
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Facebook Ads: The Traffic Objective

Although Facebook is the top platform for building brand awareness, it is also a great way to get people to
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Social media advertising metrics: Click-through rate (CTR)

Your CTR is one of the most significant indicators of how effective your ads are. An ad’s CTR (Click-Through Rate)
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Boosting Your Brand Awareness on Social media: How to Define Your Brand’s Identity

Depending solely on organic reach on social media may limit your brand’s exposure to a narrow audience in today’s competitive
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Facebook’s Estimated Ad Recall Lift: Guide to Marketing Metrics

Ad Recall Lift measures the effectiveness of advertising campaigns. In simple terms, it is the number of people who remember
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Introducing Boosterberg Ad Campaign Presets

Is Facebook’s Business Manager stressing you out? Are you tired of trying to figure out the right campaign setup for
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How to Use User-Generated Content in Facebook Ads

Created and shared by individuals on social media platforms, user-generated content is key to growing your brand awareness and ultimately
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Updated Article: Niche Marketing on Facebook: Definition, Potential & Tips

The riches are in the niches as the saying goes. What does that mean? In short, the niche market meets
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Marketing Metrics: Customer Acquisition Cost and How to Lower It

If you’re serious about your business, you need to know if your marketing campaigns are working. And one way to
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Repurposing Content: How to Create More with Less Work

Creating fresh and unique content on a regular basis can be time-consuming and challenging. And while there is no shortcut
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The Engagement Objective | Guide to Facebook Ads

In this article, we’re going to discuss the engagement objective in Facebook ads. But first, let’s look at what the
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