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Boosterberg targeting strategies
The power of Facebook lies in its marketing opportunity for advertisers to target very specific audiences. Facebook is really good at collecting behavioral and demographic data about its users, which can in turn be used by advertisers to create a very relevant …
Marketing Goals of Facebook Ad Campaigns
If you are lost in the Facebook Ad campaign goal settings and not sure whether to select awareness, consideration or perhaps conversion goals to start with, read on and find out more about each goal group and individual goals to make the most out of your Facebook Ad campaign.
10 Common Mistakes with Facebook Ads
What about using a kitten in our new Facebook Ad? Everybody loves them, don’t they? Also, I will put all users into one big target group, it is much easier that way. Learn more about these two and other 8 most common mistakes and find out what even the more experienced Facebook advertisers need to beware.
How to Pin Specific Areas in Facebook Ads
Geo-targeted advertising with the usage of pins is without doubts one of the most impressive things Facebook offers to its advertisers. Read on to find out how it brings micro-targeting to real life and help advertisers use their budget more efficiently.