UpHex and Boosterberg are actually very complimentary tools. Both are Facebook ad campaign optimization tools, but they have some key differences.

If you buy into Garry Vee’s book ‘Jab, Jab, Jab, Right Hook‘ then Uphex automates the ‘Right Hook’ while Boosterg automates the Jabs. In other words, UpHex focuses on Bottom of the Funnel (sales). Boosterberg focuses on Top & Middle of the Funnel (awareness/engagement).

Here is a table that summarizes the key differences between UpHex and Boosterberg:

Audience targetingYesYes
Budget managementYesYes
Client ownership toolsYesBeta
Integration with Go HighLevelYesNo
Lead formsYesNo
Automatic post boostingNoYes
Advance start & stop conditionsNoYes
Instagram SupportNoYes

Here are some additional considerations:

  • Price: UpHex is more expensive than Boosterberg.
  • Ease of use: UpHex is more complex to use than Boosterberg.
  • Customer support: Both UpHex and Boosterberg provide great customer support.

Ultimately, if you want to automate the complete social conversion funnel, use both of the tools.