> ## Documentation Index
> Fetch the complete documentation index at: https://boosterberg.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Creating campaigns

> Learn how to set up automated promotion campaigns for your posts

Create automated campaigns that turn your best-performing content into paid ads based on rules you define.

<span style={{ color: '#8B5CF6', fontSize: '1.25rem' }}>▷</span> Watch the [My Campaigns Video Tutorial](https://youtu.be/4B9bgcUvJNc) before creating your first campaign.

## Campaign basics

A campaign in Boosterberg is a set of rules and budgets that determine which posts get promoted and how much you spend on them. When a post meets your criteria, Boosterberg automatically creates an ad in Meta Ads Manager.

## Create a new campaign

<Steps>
  <Step title="Access campaign creation">
    Navigate to **Campaigns** in the main menu and click **Create Campaign**.
  </Step>

  <Step title="Name your campaign">
    Give your campaign a descriptive name that reflects its purpose.

    ```
    Examples:
    - "High Engagement Posts - January"
    - "Product Launch Promotion"
    - "Weekend Content Amplification"
    ```
  </Step>

  <Step title="Select pages">
    Choose which Facebook and Instagram pages this campaign will monitor.

    <Note>
      You can select multiple pages for a single campaign.
    </Note>
  </Step>

  <Step title="Choose campaign type">
    Select your objective:

    * **Engagement**: Maximize likes, comments, and shares
    * **Traffic**: Drive clicks to your website
    * **Conversions**: Optimize for specific actions

    Learn more about [campaign types](/campaigns/campaign-types).
  </Step>

  <Step title="Configure settings">
    Set up your campaign rules, budget, and audience targeting. These are covered in detail in the following sections.
  </Step>
</Steps>

## Campaign settings overview

### Rules and conditions

Define when posts should be promoted based on engagement metrics, post age, and content type. [Learn more](/campaigns/rules-conditions).

### Budget and placement

Set spending limits per post, daily budgets, and choose where your ads appear. [Learn more](/campaigns/budget-audience-placement).

### Audience targeting

Specify who sees your promoted posts through automatic or custom audience selection. [Learn more](/campaigns/budget-audience-placement#audience-targeting).

## Campaign status

Campaigns can have the following statuses:

* **Active**: Currently monitoring and promoting posts
* **Paused**: Temporarily stopped, can be resumed
* **Completed**: Reached budget limit or end date
* **Draft**: Not yet launched

## Managing campaigns

### Edit a campaign

Click on any campaign to modify its settings. Changes apply to future promoted posts, not existing ads.

### Pause a campaign

Click **Pause** to temporarily stop promotion. Existing ads continue running in Meta Ads Manager.

### Duplicate a campaign

Use the **Duplicate** option to create a copy of an existing campaign with the same settings.

<Warning>
  Deleting a campaign does not stop already-running ads. You must manually stop those from Meta Ads Manager.
</Warning>

## Best practices

<Tip>
  Start with one campaign per page to understand performance before creating multiple campaigns.
</Tip>

* Use clear, descriptive campaign names
* Set conservative budgets initially and scale based on results
* Monitor campaign performance for the first 48 hours
* Test different rule combinations to find what works best
* Review and adjust campaigns weekly

## Next steps

<CardGroup cols={2}>
  <Card title="Set up rules" icon="list-check" href="/campaigns/rules-conditions">
    Define when posts get promoted
  </Card>

  <Card title="Configure budget" icon="dollar-sign" href="/campaigns/budget-audience-placement">
    Control spending and target the right audience
  </Card>
</CardGroup>